Olomouc at the top
Three years, three excellent awards by the world’s prestigious guidebook. Lonely Planet made a list of the most beautiful, yet lesser known tourist destinations. It wasn’t the hot springs of Iceland, Gibraltar Rocks, Odysseus' Ithaca or Luxemburg that ranked in first place but the historical center of Olomouc!
The mini guidebook, Secret Europe, presents tourists with fifty cities from different parts of Europe. The largest, world-renowned guidebook publisher attracts tourists to Olomouc by saying that “in terms of tourism Olomouc can be equated to an authentic restaurant which is your own, small, personal secret. The Main Square is amongst the most enchanting in the country. It is surrounded by historical buildings. It is adorned by the Holy Trinity Column listed as the UNESCO World Cultural and Natural Heritage. Magnificent churches, many of which host an exciting history, are scattered in the streets of the historical center. Explore the foundations of the ancient Olomouc castle in the Archdiocese Museum which is a must-see and then set out to one of the many pubs or mini-breweries”. In 2012, the publisher also awarded Olomouc by ranking it in the top ten most beautiful hidden treasures in Europe. One year later it was once again on the list of the recommended destinations in Moravia. “It’s beautiful as well as surprising for us. Lonely Planet is to tourist guidebooks what Michelin is to gastronomy. I perceive it as a win in the tourist Olympics,” responded Olomouc mayor, Martin Major, when he first heard of the award. “I am very pleased that the professional editor-in-chief of this publication truly appreciates the beauty of our city, its picturesque atmosphere and its uniqueness.
Apart from other things, Olomouc captivated them by the fact that it offers the same architectural treasures as Prague but without the crowds of tourists. It is definitely Olomouc’s advantage in comparison with our capital. However, despite repeated acclaim from the renowned guidebook, it may only be temporary”, mentioned the mayor, Major, with a smile. The deputy mayor, Jan Holpuch added, “I believe that this is an opportunity to introduce our beautiful city to many other tourists.” “I think that being awarded as a hidden treasure or undiscovered city will give Olomouc an even stronger stamp of attractiveness and will evoke more interest in potential visitors.”
Olomouc has been trying to advertise its beauty in a high-quality and systematic way. In the past years, this attempt has proved effective. Statistically as well as simply looking into the streets of the city center confirms that the number of tourists to Olomouc has truly increased. Olomouc is on the list of destinations offered by travel agencies as for example, one-day trips from Prague or as a part of the Vienna – Krakow route. “Greater advertising in cooperation with the agency CzechTourism certainly helped.
This agency gives Olomouc more space than before”, says Karin Vykydalová, head of the tourism department. “Acclaim from Lonely Planet obviously helps. Ideally, a visitor comes here based on the recommendation, is satisfied here and then recommends Olomouc to his friends back home”, adds Dušan Gavenda of the same department. Lonely Planet Secret Europe can be downloaded for free at: www.lonelyplanet.com/secret-europe.
Horní náměstí (Upper Square)
Town Hall's archway
779 11 Olomouc
Opening hours: daily 9:00am –7:00pm
Tel.: (+420) 585 513 385, 392
Olomouc region Card
Olomouc Region Card is a tourist discount card that allows you to visit Olomouc significant savings. Its purchase to make sure you completely discounted or free admission.
Discover the beauty of the city from a boat deck. Cruises along the Morava River by a motor boat called OLO-BOAT are held throughout the summer tourist season. The boat is roofed over and sets off even in bad weather.
During the cruise, you will learn many interesting facts from the history of Olomouc, about sights and the river itself. The boat departs from a port at U-Club, Šmeralova Street. Cruises must be booked in advance.
The bike tour of Olomouc allows you to experience all the interesting places in the city in one day. At every stop our knowledgeable guide provides you with the most interesting information. Frequently, you will find out intriguing stories and insider knowledge of the history and destinies of people. There are 20 such stops on the tour. You will see famous monuments (churches, fountains, columns, city walls) and all the parks in Olomouc. The bike tour has two versions which differ in length and run along the most beautiful places in the city of Olomouc.
Have you come to Olomouc with children and would like to take a collective bike ride? Take advantage of this attractive novelty and rent a four-wheel family bike! The bike can take up to three adults and two children up to six years. Feel free to go on a family trip through Olomouc parks. Price per bike (max. 5 persons) 190, -/hour. Rental office at travel agency CK Peřej Tours.
Adventure rafting tours among the distinctive monuments of Olomouc on the Mill Creek (Mlýnský potok) branch of the Morava River are held during the summer season every Wednesday (in July and August also every Friday) from 10:00am to 5:00pm. In the summer months, a minibus of the travel agency „CK Peřej tours“ stands on the Upper Square (Horní náměstí) at the Astronomical Clock. Here you can make reservations and pay for the tour. This unconventional tour of the historic city centre of Olomouc leaves every hour on the hour.