Olomouc at the top

Three years, three excellent awards by the world’s prestigious guidebook. Lonely Planet made a list of the most beautiful, yet lesser known tourist destinations. It wasn’t the hot springs of Iceland, Gibraltar Rocks, Odysseus' Ithaca or Luxemburg that ranked in first place but the historical center of Olomouc!

The mini guidebook, Secret Europe, presents tourists with fifty cities from different parts of Europe. The largest, world-renowned guidebook publisher attracts tourists to Olomouc by saying that “in terms of tourism Olomouc can be equated to an authentic restaurant which is your own, small, personal secret. The Main Square is amongst the most enchanting in the country. It is surrounded by historical buildings. It is adorned by the Holy Trinity Column listed as the UNESCO World Cultural and Natural Heritage. Magnificent churches, many of which host an exciting history, are scattered in the streets of the historical center. Explore the foundations of the ancient Olomouc castle in the Archdiocese Museum which is a must-see and then set out to one of the many pubs or mini-breweries”. In 2012, the publisher also awarded Olomouc by ranking it in the top ten most beautiful hidden treasures in Europe. One year later it was once again on the list of the recommended destinations in Moravia. “It’s beautiful as well as surprising for us. Lonely Planet is to tourist guidebooks what Michelin is to gastronomy. I perceive it as a win in the tourist Olympics,” responded Olomouc mayor, Martin Major, when he first heard of the award. “I am very pleased that the professional editor-in-chief of this publication truly appreciates the beauty of our city, its picturesque atmosphere and its uniqueness.

Apart from other things, Olomouc captivated them by the fact that it offers the same architectural treasures as Prague but without the crowds of tourists. It is definitely Olomouc’s advantage in comparison with our capital. However, despite repeated acclaim from the renowned guidebook, it may only be temporary”, mentioned the mayor, Major, with a smile. The deputy mayor, Jan Holpuch added, “I believe that this is an opportunity to introduce our beautiful city to many other tourists.” “I think that being awarded as a hidden treasure or undiscovered city will give Olomouc an even stronger stamp of attractiveness and will evoke more interest in potential visitors.”

Olomouc has been trying to advertise its beauty in a high-quality and systematic way. In the past years, this attempt has proved effective. Statistically as well as simply looking into the streets of the city center confirms that the number of tourists to Olomouc has truly increased. Olomouc is on the list of destinations offered by travel agencies as for example, one-day trips from Prague or as a part of the Vienna – Krakow route. “Greater advertising in cooperation with the agency CzechTourism certainly helped.

This agency gives Olomouc more space than before”, says Karin Vykydalová, head of the tourism department. “Acclaim from Lonely Planet obviously helps. Ideally, a visitor comes here based on the recommendation, is satisfied here and then recommends Olomouc to his friends back home”, adds Dušan Gavenda of the same department. Lonely Planet Secret Europe can be downloaded for free at: www.lonelyplanet.com/secret-europe.

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Information Center

Informační centrum

i Horní náměstí
portico del municipio
779 11 Olomouc

Aperto: ogni giorno 9:00–19:00
tel.: (+420) 585 513 385, 392



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Olomouc region Card

Olomouc Region Card

Olomouc Region Card è una carta sconto turistica che permette di visitare Olomouc risparmi significativi. Il suo acquisto per assicurarsi che tutto scontato o ingresso libero.

Po 06. 02.

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Olomouc Region Card

Delle informazioni per fornitori di sconti e per venditori di Olomouc region Card sono disponibili nella sezione B2B di questo sito.

Olomouc region Card – „Più esperienze per meno soldi“

Olomouc Region Card

Prezzi di schede (CZK)

validità adulto bambino
48 ore 240,- 120,-
5 giorni 480,- 240,-

Dove acquistare una scheda

Nel Centro informazioni sulla piazza Horní náměstí a Olomouc e in decine di punti di vendita..

Ulteriori informazione

Dettagli e attualità sulla Olomouc region Card sono disponibili su www.olomoucregioncard.cz.

Olomouc region Card è una scheda sconto che permette visitare Olomouc e risparmare molto. Acquistandola ricevi sconti sull’ingresso o ingresso libero in castelli, palazzi, musei, giardino zoologico ad altre destinazioni turistiche.

Ti dà il vantaggio di trasporto urbano gratuito, sconti su biglietti di spettacoli, prezzi ridotti dell’alloggio in un albergo o una cena più economica in un ristorante. E ne vale la pena.

Vantaggi della scheda

  • ingresso libero e decine di castelli, palazzi e musei i più conosciuti
  • viaggiare gratis con mezzi pubblici
  • gli sconti in alberghi, campeggi, pensioni e ristoranti
  • gli sconti per attività di riposo e di sport estremi
  • la scheda è valida non solo a Olomouc però anche in altri luogi della Moravia centrale e della montagna di Jeseníky

Tipi di schede

olomouc-region-card-48Scheda di 48 ore
è valida 48 ore consecutive dalla data indicata sulla scheda, vuol dire dal momento dell’iscrizione della data, l’ora e la firma del titolare.

olomouc-region-card-5Scheda di 5 giorni
è valida 5 giorni consecutivi dalla data indicata sulla scheda, compreso il giorno indicato, vuol dire dal momento dell’iscrizione della data e la firma del titolare.