Olomouc at the top

Three years, three excellent awards by the world’s prestigious guidebook. Lonely Planet made a list of the most beautiful, yet lesser known tourist destinations. It wasn’t the hot springs of Iceland, Gibraltar Rocks, Odysseus' Ithaca or Luxemburg that ranked in first place but the historical center of Olomouc!

The mini guidebook, Secret Europe, presents tourists with fifty cities from different parts of Europe. The largest, world-renowned guidebook publisher attracts tourists to Olomouc by saying that “in terms of tourism Olomouc can be equated to an authentic restaurant which is your own, small, personal secret. The Main Square is amongst the most enchanting in the country. It is surrounded by historical buildings. It is adorned by the Holy Trinity Column listed as the UNESCO World Cultural and Natural Heritage. Magnificent churches, many of which host an exciting history, are scattered in the streets of the historical center. Explore the foundations of the ancient Olomouc castle in the Archdiocese Museum which is a must-see and then set out to one of the many pubs or mini-breweries”. In 2012, the publisher also awarded Olomouc by ranking it in the top ten most beautiful hidden treasures in Europe. One year later it was once again on the list of the recommended destinations in Moravia. “It’s beautiful as well as surprising for us. Lonely Planet is to tourist guidebooks what Michelin is to gastronomy. I perceive it as a win in the tourist Olympics,” responded Olomouc mayor, Martin Major, when he first heard of the award. “I am very pleased that the professional editor-in-chief of this publication truly appreciates the beauty of our city, its picturesque atmosphere and its uniqueness.

Apart from other things, Olomouc captivated them by the fact that it offers the same architectural treasures as Prague but without the crowds of tourists. It is definitely Olomouc’s advantage in comparison with our capital. However, despite repeated acclaim from the renowned guidebook, it may only be temporary”, mentioned the mayor, Major, with a smile. The deputy mayor, Jan Holpuch added, “I believe that this is an opportunity to introduce our beautiful city to many other tourists.” “I think that being awarded as a hidden treasure or undiscovered city will give Olomouc an even stronger stamp of attractiveness and will evoke more interest in potential visitors.”

Olomouc has been trying to advertise its beauty in a high-quality and systematic way. In the past years, this attempt has proved effective. Statistically as well as simply looking into the streets of the city center confirms that the number of tourists to Olomouc has truly increased. Olomouc is on the list of destinations offered by travel agencies as for example, one-day trips from Prague or as a part of the Vienna – Krakow route. “Greater advertising in cooperation with the agency CzechTourism certainly helped.

This agency gives Olomouc more space than before”, says Karin Vykydalová, head of the tourism department. “Acclaim from Lonely Planet obviously helps. Ideally, a visitor comes here based on the recommendation, is satisfied here and then recommends Olomouc to his friends back home”, adds Dušan Gavenda of the same department. Lonely Planet Secret Europe can be downloaded for free at: www.lonelyplanet.com/secret-europe.

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Information Center

Informační centrum

i Horní náměstí
portico del municipio
779 11 Olomouc

Aperto: ogni giorno 9:00–19:00
tel.: (+420) 585 513 385, 392



Mapa města

Olomouc region Card

Olomouc Region Card

Olomouc Region Card è una carta sconto turistica che permette di visitare Olomouc risparmi significativi. Il suo acquisto per assicurarsi che tutto scontato o ingresso libero.

Čt 29. 09.

nubi sparse
Pá 30. 09.

pioggia leggera
So 01. 10.

nubi sparse

Serate culturali

Olomouc è spesso definita come la capitale della cultura. È la città natale della Filarmonica morava e del Teatro moravo Olomouc, il quale ha già festeggiato l'ottantesimo anniversario della sua fondazione..


Ci si trovano molti motivi per fermarsi a Olomouc per un periodo più lungo. Molte attrazioni interessanti si terranno proprio nelle scene del centro storico. Il calendario culturale contiene i tradizionali festival di musica, film e danza, i programmi attraenti di Filarmonica e diversi teatri, mostre eccezionali, concerti di musica classica e moderna e molto altro ancora.

Durante le Feste della Città al giugno potete godere la processione in onore di Santa Paolina, la patrona della città. Il programma dei festeggiamenti di diversi giorni include le ricostruzioni delle battaglie storiche, la danza, la musica e unico festival gastronomico. Un importante evento dello sport internazionale è la mezza maratona di Olomouc che riempie le strade della città con migliaia di corridori.

Sulla piazza principale presso il municipio si svolge ogni Settembre anche La Festa del Maresciallo Radecký, una sfilata delle orchestre militari e bellissime majorettes, i parchi invece vengono animati con i concerti durante le feste d'estate. Negli appassionati ritmi spagnoli danza tutta la città durante il festival di flamenco estivo e le serate sono animate da una miscela di musica e vari spettacoli teatrali dell'Estate culturale di Olomouc. Il tradizionale mercatino di Natale riempie la città con l'atmosfera festiva, è noto per il punch aromatico di molte varianti, un programma vario la pista di pattinaggio in piazza che viene magicamente illuminata.

Altre esperienze straordinarie offre la Flora del Teatro, un festival che presenta gli spettacoli più interessanti di gruppi nazionali ed esteri. Gli amanti della musica classica apprezzano i Festival Internazionale d'Organo, Festival Autunnale della Musica Sacra, Olomouc di Dvořák oppure il festival Barocco.