Olomouc at the top

Three years, three excellent awards by the world’s prestigious guidebook. Lonely Planet made a list of the most beautiful, yet lesser known tourist destinations. It wasn’t the hot springs of Iceland, Gibraltar Rocks, Odysseus' Ithaca or Luxemburg that ranked in first place but the historical center of Olomouc!

The mini guidebook, Secret Europe, presents tourists with fifty cities from different parts of Europe. The largest, world-renowned guidebook publisher attracts tourists to Olomouc by saying that “in terms of tourism Olomouc can be equated to an authentic restaurant which is your own, small, personal secret. The Main Square is amongst the most enchanting in the country. It is surrounded by historical buildings. It is adorned by the Holy Trinity Column listed as the UNESCO World Cultural and Natural Heritage. Magnificent churches, many of which host an exciting history, are scattered in the streets of the historical center. Explore the foundations of the ancient Olomouc castle in the Archdiocese Museum which is a must-see and then set out to one of the many pubs or mini-breweries”. In 2012, the publisher also awarded Olomouc by ranking it in the top ten most beautiful hidden treasures in Europe. One year later it was once again on the list of the recommended destinations in Moravia. “It’s beautiful as well as surprising for us. Lonely Planet is to tourist guidebooks what Michelin is to gastronomy. I perceive it as a win in the tourist Olympics,” responded Olomouc mayor, Martin Major, when he first heard of the award. “I am very pleased that the professional editor-in-chief of this publication truly appreciates the beauty of our city, its picturesque atmosphere and its uniqueness.

Apart from other things, Olomouc captivated them by the fact that it offers the same architectural treasures as Prague but without the crowds of tourists. It is definitely Olomouc’s advantage in comparison with our capital. However, despite repeated acclaim from the renowned guidebook, it may only be temporary”, mentioned the mayor, Major, with a smile. The deputy mayor, Jan Holpuch added, “I believe that this is an opportunity to introduce our beautiful city to many other tourists.” “I think that being awarded as a hidden treasure or undiscovered city will give Olomouc an even stronger stamp of attractiveness and will evoke more interest in potential visitors.”

Olomouc has been trying to advertise its beauty in a high-quality and systematic way. In the past years, this attempt has proved effective. Statistically as well as simply looking into the streets of the city center confirms that the number of tourists to Olomouc has truly increased. Olomouc is on the list of destinations offered by travel agencies as for example, one-day trips from Prague or as a part of the Vienna – Krakow route. “Greater advertising in cooperation with the agency CzechTourism certainly helped.

This agency gives Olomouc more space than before”, says Karin Vykydalová, head of the tourism department. “Acclaim from Lonely Planet obviously helps. Ideally, a visitor comes here based on the recommendation, is satisfied here and then recommends Olomouc to his friends back home”, adds Dušan Gavenda of the same department. Lonely Planet Secret Europe can be downloaded for free at: www.lonelyplanet.com/secret-europe.

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779 11 Olomouc

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聖なる丘と呼ばれるこの巡礼地はオロモウツ市郊外に位置し、同市の中心部から約8㌔の所にある。今頃の聖なる丘上の巡礼地 にある回廊付き修道士宿泊施設は、昔からの巡礼の場所にできた。1632年以来、この場所に小さな礼拝堂が建った。伝説によるとオロモウツ市民であり、ワイン商人のヤン・アンドリーセクは夢に現れた聖母の要求に従い、建設したそうだ。 旧礼拝堂の跡にG.P.テンカッラの設計により1669年から1679年にかけ、壮大な聖母のエリザベト訪問の聖堂が建設された。1714年から1721年にかけてD.マルティネッリの設計に基づき、現在の修道士宿舎が建てられ、のち回廊と聖母礼拝堂が建て加えられた。 聖母のエリサベト訪問聖堂の方向性が特異である。聖堂の主軸は、東西方向でなく、正面が管轄のフラジスコ修道院に向くようになっている。祭壇から信者に祝福を与える司祭は、正面ドアが開いていたとき、同時に修道院の方にも祝福を与えられた。今日、同巡礼地は当初の名声を再び手に入れ、毎年思い出に残るような巡礼、ミサや協会コンサートが開催されている。1995年にローマ教皇ヨハネ パウロ2世により、小バシリカ式の教会堂に指定された。同教会堂とその左右に出ている翼、そして4列に植えた菩提樹の路地は、遠くからでも見える十字架を形成している。


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